Reflexiones sobre los retos de las ciencias gerenciales: un enfoque asociado a las nuevas tecnologías

Abstract

Management sciences generate an impact on organizations by establishing planning, organization, direction and control for the fulfillment of objectives, using strategies that give value to human talent, especially in this time of technological transformation, where the manager must make balanced decisions. for the good of your organization and the entire environment that surrounds you, so as a leader you must be trained, oriented and instructed in being able to function fully in these times of constant change. Starting from this premise, the main purpose of this article is to reflect on the challenges of management sciences, an approach associated with new technologies, based on a theoretical methodology of documentary analysis incorporating reflections from the experience of the actors. , in elements such as managerial leadership in modern organizations, in addition to the inclusion of new technological trends and their productivity methods, artificial intelligence in managerial adaptability and managerial ethics in the face of new technologies. Concluding the importance of management systems to strengthen quality and productivity, organizational marketing for digital promotion, artificial intelligence technologies for the simplification of evaluation and organizational control processes, and ethics in the modern company in the processing of information.